Creating marketing funnels for your buyer personas
In this article, we discuss how you can use your buyer persona research to create effective and realistic marketing funnels.
Creating a customer journey: Buyer personas and mapping
In this article, we outline four of our preferred marketing automation platforms depending on business size.
How to make marketing automation personable
In this article, we outline four of our preferred marketing automation platforms depending on business size.
What story is your brand and content images telling?
In this article, we outline four of our preferred marketing automation platforms depending on business size.
What is the best marketing automation platform for your business?
In this article, we outline four of our preferred marketing automation platforms depending on business size.
What are the benefits of integrating your CRM with your website?
For businesses with multiple brands, the question often is 'should I have different website for each?'. Here, we look at the pros and cons.
Multiple brands: Should you have a different website for each?
For businesses with multiple brands, the question often is 'should I have different website for each?'. Here, we look at the pros and cons.
Choosing a website platform that meets your business goals
In this article, we outline why your choice of website platform needs to be built into your business goals, so your online presence can grow with your business and not become a costly hinderance down the line.
The 3 best Google Analytics reports to analyse your website traffic: 3. Behavior Flow
In the final article, we will focus on the Google Analytics Behavior Flow report and look at how visitors travel through your website.
The 3 best Google Analytics reports to analyse your website traffic: 2. Channels
In this second article, we will focus on the Google Analytics Channels report and take an inidepth view of this traffic on your webpages.